In this video, Melissa Ruths, Kito Crosby’s CMO, shares how the company overcame language barriers in its internal communications with the Boostlingo Events platform.
Following a merger, the new Kito Crosby Corporation faced communication challenges with over 4,000 employees across multiple continents, speaking 14+ languages.
Traditional town halls and newsletters were inadequate for clear communication. To address this, Kito Crosby adopted Boostlingo Events, which provided real-time translation and interpretation during town halls, ensuring effective communication across their global workforce.
“I feel like we’re removing barriers for people understanding the content and participating. We can’t force everyone to listen to everything, but we can at least do whatever we can to make the information available and accessible” — Melissa Ruths, CMO, Kito Crosby
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